Matsmart-Motatos is a Swedish-based D2C e-commerce and impact company founded on the insight that huge amounts of food is lost or wasted in the value chain from producer to consumer. And how bad that is, for the environment and for people’s wallets. This insight was transformed into a fast growing e-commerce business, currently present on five European markets. Matsmart-Motatos provides the multinationals within the global food and FMCG sectors with an opportunity to partner for impact by minimizing waste in the supply chain - ultimately making the food system a more efficient one. Matsmart-Motatos make a sustainable lifestyle fun, cheap and accessible for all. We save food at risk of going to waste for reasons like overproduction, defective products or packaging, seasonal trends or short expiration dates (although still perfectly good).