FOCUS
Proven business models, early to growth stage companies with B2C business
STRUCTURE
Minority equity investments (Media-for-Equity), Exit Participations and media co-operations via Media-for-Revenue
INVESTMENT SIZE
EUR 2.5m up to EUR 30.0m
»As leading TV media investor and the investment arm of ProSiebenSat.1, we know how to develop big brands with fascinating stories.«
»We are the perfect fit for high-growth consumer-oriented digital companies that have the potential to generate sustainable success through TV advertising and premium digital reach.«
Florian Hirschberger - CEO & Managing Director/Florian Weber - CCO & Managing Director
About US
We are the ideal partner for B2C companies wishing to expand their core business or having identified Germany and Austria as their next growth markets. Our flexible investment model consisting of Media-for-Equity investments and media co-operations (Media-for-Revenue) offers already established digital growth companies individually tailored support for their further successful development.
WHaT'S in IT
FOR YOU
LEVERAGE YOUR BRAND
Increase your brand value and overall marketing channel performance through customized campaigns and TV spots on our premium TV channels, digital network, influencers and retail partners – and benefit from our long-term marketing and industry expertise.
GROW YOUR BUSINESS
Boost your sales performance with targeted, customized campaigns: get a relevant, effective TV spot with our experts, reach your desired audience with specific targeting across our channels and get support throughout your campaign. Our campaign optimization tools, brand tracking and spot testing are designed to help you achieve your goals.
RECEIVE TAILORED INVESTMENT
Benefit from our flexible investment and cooperation models that are tailored to your business needs; investing our own resources releases us from traditional VC investment restrictions and our media convertibles enable us to enter in between investment rounds.